Study design, sample selection, data collection, statistical analysis, and interpretation and application of results.
Deals with selected contemporary topics in marketing. Topic content will vary and may include such area as legal aspects, marketing models, product management, purchasing management. Course may also be used to offer advanced versions of undergraduate marketing courses presently offered.
This course has additional cost. Learn more at online.louisiana.edu/get-started/tuition-cost.
Advanced sales training including management of buyer-seller relationships, advanced selling techniques, understanding customers’ buying processes, and buyer negotiations demonstrated through experiential learning.
Multiple regression, correlation analysis, analysis of variance, chi-square, nonparametric methods, time series analysis, and other similar methods.
This course has additional cost. Learn more at online.louisiana.edu/get-started/tuition-cost. This section is reserved for students in the fully online programs of GSO, HPW, HSAO, & MGMO.